When I saw someone tweet a link to this article, I thought:
Apple already has a “Chromecast killer.” It’s AirPlay, and it’s been around for years.
Then I clinked the link and noticed the URL:
/apple-tv-air-concept/
The headline it ran with is certainly more inflammatory than the slug is, and I certainly fell for the bait.
Here’s Adario Strange lede:
With rumors surfacing that Apple may be working on a streaming television service with Comcast, it’s only natural that some observers are beginning to wonder what form Apple’s smart TV will take in the future.
To that end, Germany-based Curved has come up with a very realistic-looking take on what it might look like if Apple decided to launch an answer to Google’s Chromecast HDMI dongle.
The rest of his story is filled with some product mockups of an HDMI dongle. That’s it. There’s nothing about the features of the Chromecast, or of the Apple TV. Nothing about AirPlay, or the technology Google has developed in its product.
Sigh.